WHAT IS CBD?
Bioavailability is defined as “The proportion of a drug or other substance which enters the circulation when introduced into the body and so is able to have an active effect.” CBD is classified by the biopharmaceutical class system as a Type 2 drug which exhibits poor aqueous solubility and high permeability. One of the main disadvantages of such “drugs” is that they need careful formulation to avoid being degraded, metabolized, and cleared by the digestive system and first-pass metabolism (liver) before being absorbed. As many as 70% of drugs on the market today fall into this classification of exhibiting poor aqueous solubility.
The mainstream CBD industry focuses on oil-based delivery formulations, which are grossly archaic in the pharmaceutical and medical field. Many companies and consumers have never heard of bioavailability, and are unaware that up to 70% of the CBD they are taking is being cleared by the body before ever making it into the bloodstream. Infused by Epic products uses cutting edge and proprietary technology borrowed in parts from food and Pharma sectors to deliver industry best practices for enhanced drug delivery. The future of the CBD and wellness industry will be built on the platform of enhanced therapeutic delivery systems.
WHAT DOES NANO MEAN AND IS IT IMPORTANT?
Nano simply means that the particles are much smaller than particles delivered through a Micro, or Macro suspension. To put things into perspective, a human red blood cell is approximately 5,000 nanometers. Infused by Epic particles are under 50 nanometers, that’s 100x smaller. When the same amount of CBD is broken down to such a small particle size, the surface area increases exponentially. More surface area means more potential for bonding at the ECS receptor sites. Pretty simple common sense understanding. Nano emulsification is one method to make particles really small, and remain small while suspended in an aqueous (water) medium. The surface-active modifiers used in the formulation must be nontoxic, and able to achieve high shelf stability without creaming or sedimentation (separating), especially when dissolved in a beverage or infused in food.
WHAT ABOUT SOURCE MATERIALS?
Infused by Epic uses only the cleanest third-party tested CBD products in our emulsified formulations.
Of course, this is always the new year buzz, especially coming out of a year like 2020; chances are more bad habits have been made. Many of us got into new cycles that we’d like to break, change, or amend. Wine-to-wind-down more often than usual? Check. Netlfix on the couch more often than not? Yep, that too.